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Customizing and optimizing interaction with potential and active customers goes beyond CRM.
It requires the integration of digital and physical channels, a new way of working, of knowing how to analyze data to understand customer needs.
Our new generation CRM allows to evolve customer acquisition and development strategies through the following “pillars”:
Track interactions at each point of contact.
Enable the "drive-to-store" using the collaboration between digital (facebook, google) and traditional (telephone, shop, doctors) channels.
Simplify the follow-up of digital marketing campaigns.
Simplify the management of agendas, optimizing the allocation of activities by channel, location, activity.
Manage personal goals of collaborators.
Enable the access of customers to the store by monitoring the relation from the appointment to the visit.
Manage customer files digitally and accessible to the team.
Contracts with graphometric signature.
Integrated electronic invoicing.
Enable the use of the application in any connected context.
Enable Data Intelligence and Data Analytics tools to support new customer development strategies (e.g. Next Best Action)
MRP identifies a subset of constantly updated commercial profiles and assigns the commercial profile to the users who are using the device.
Customer behavior data is “key” to predicting and satisfying customer needs.
data-driven customer relationships
enhanced, AI-based, customer analytics
advanced customer strategies
Leave us a note and we will get back to you for a free consultation.
Via Cristoforo Colombo, 440 – 00145 Rome (Italy) – VAT Number: 12543671007
T.: +39 349 440 3221 – marketing@ares2t.com
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